Ashleigh Ro WarrenThe customer leak audit
A customer leak audit for your business.
JFK, delayed. Just finished reading someone’s checkout flow the way a customer would.
I review the path a customer takes to become a customer, and find where you’re losing them.
Then I send you a written report with the changes I’d make first.
No ad spend required.
It looks at what you already have.
Start the audit →Tell me which placement, or the full brand. Scope and price confirmed in writing before anything starts.
Want to talk it through first? Book time with me on PopCall, by the minute.
Choose your starting point
One placement, or the full brand.
Most businesses start with one placement.
Bigger teams have the whole path reviewed in one report.
Your site and landing pages.
The first impression, how clear the page is, how it works on a phone, and where people leave.
Forms, steps, and anything that slows someone down before they buy or book.
What happens after someone signs up, asks a question, or gets in touch.
Every placement above, reviewed together.
For businesses that want the whole picture.
The receipts
The same eyes that found these.
Twelve years in growth marketing, almost all of it on social.
$175M in tracked social sales across 100+ brands and creators.
Most of it came from fixing the offer and the page before touching the media.
That is the same thing the audit does for you.
Every figure is the client’s own reported number over the window named. Not typical, and not a promise about your account.
What you get
A written report with specific changes, ranked by expected impact.
Each change says what to do and why it matters.
You can carry them out yourself, or we can talk about working on them together.
The report is written so it’s useful even if you never hire me again.
Drake has read every report. He prefers the ones with a booking page in them.
How it works
Four steps. You decide at every one.
Pick a placement or the full brand and send the contact form.
If you’d rather talk first, book time on PopCall and we’ll scope it live.
We agree on scope and price in writing before anything starts.
I review your funnel and send the report by the date we set.
We walk through it together.
You decide what to do next.
What this is not
- Not an ad campaign. It doesn’t require ad spend.
- Not a guarantee of results. I’ll tell you what I found and what I’d change.
- Not a retainer. What you do with the report is up to you.
Who it’s for
- Owners and teams who already get customers and want more of the right ones.
- Businesses that would rather fix the path than spend more to reach people.
- Anyone who wants a second opinion on what their current marketer is looking at.
A note on capacity.
I take on a small number of audits at a time.
Scoping it first is how we both decide whether it’s a good fit.
Questions
What owners ask me before they start.
How much does it cost?
Pricing depends on scope.
One placement costs less than the full brand.
I confirm it in writing before anything starts.
You never find out the price after the work is done.
Do I have to get on a call first?
No.
Send the form with the placement you want looked at and I’ll come back with scope and price.
If you’d rather talk it through, PopCall bills by the minute and we can scope it live.
Do I need to run ads?
No.
The audit looks at what you already have.
Your website, your booking or checkout flow, your reviews, and what happens after someone gets in touch.
What do you need from me?
Access to your website and your booking or checkout flow.
A few numbers, such as how many new customers you get each month and where they come from.
If you don’t have the numbers, we’ll work with what you have.
What if I’d rather do it myself?
The report is written so you can.
Many owners do.
If you’d rather hand it off, we can talk about that after you’ve read it.
We already have an agency or a marketer.
Good.
I’d still ask whether the number of new customers each month is where you want it.
I look at the same channels your current person looks at and give you a second opinion in writing.
Our website is fine.
It might be.
The website is one placement.
I look at how someone gets from the first click to a booking, and where they drop off along the way.
We don’t have time to implement anything.
Fair.
The report is ranked, so you can start with the one change that matters most and stop there.
If you want it done for you, that’s a separate conversation after the report.
You haven’t worked with my industry.
Probably true.
I’ve spent twelve years on growth and conversion work for founders and brands.
The audit covers the same things in any industry.
The page, the offer, and the path to booking.
The case studies show the kind of work it comes from.
Is this real?
Yes.
This page exists so you can check that before you reply to me.
The about page is who I am, the testimonials are clients in their own words, and the contact form comes straight to me.
Where this goes
Start the audit. Decide after the report.
Pick a placement or the full brand.
Scope and price confirmed in writing before anything starts.
Start the audit →Rather talk first? Book time on PopCall, by the minute.